There is a foamily who are proving that spray foam is more than just a job. For them, it's a matter of passion and purpose. We speak to the Commette foamily about piloting the complex, and often emotional, intersection of family and business. read more
Hey contractors, did you know? You drive a rolling billboard. Every time you hit the road, stop for gas, or pull up to a jobsite, there are potentially hundreds of eyes on your rig. What does your work vehicle really say about your business? read more
I’ll be honest—when I first heard about using AI in our spray foam business, I was skeptical. We’re contractors, not tech companies. But after implementing these systems at Beyond Group over the past year, I’ve seen firsthand how artificial intelligence can solve one of our industry’s biggest challenges: meeting customers where they actually want to buy. read more
Spray Foam Magazine is thrilled to announce the release of its Winter 2023 issue, showcasing the diverse and transformative applications of spray foam insulation! read more
How many brand emails did you get in 2020? The statistics are in, and they won’t surprise you. It’s raining emails, as The Weather Girls would say. Most brands are sending even more emails in 2021, according to a study by Ascend2, a marketing technology firm, that investigated marketing email automation. read more
Important marketing update for spray foam contractor businesses: Why Google is going to flag your site read more
The keys to turning small insulation jobs into big business read more
Making your marketing plan in the Spray Foam Industry exciting and taking advantage of the venue to gear up your marketing campaign. read more
How to use negative customer feedback online to your advantage and ultimately improve your business read more
The European Union has recently introduced the General Data Protection Regulation (GDPR), which has created new data protection rules that will fundamentally alter the marketing industry. read more
