SprayFoam.com Announces New Website

JUPITER, FL - November 21, 2011 - SprayFoam.com is pleased to announce the launch of its fully re-designed website today. The new SprayFoam.com home page features a cleaner design that will enhance the functionality of the site. An intuitive, re-organized interface will make for quick navigation and instant access to the most useful aggregate of information, media and and SPF business directory in the industry. 

SprayFoam.com has come a long way since its launch more than a decade ago. It currently has a monthly traffic rate of 73,000 which historically increases substantially in the Fall and Winter seasons. In the past year, the site has attracted 3/4 million visitors, a 17% increase from the year prior. Of this amount, nearly 500,000 are unique first time visitors. Furthermore, SprayFoam.com received more than 3 million page views this year. 

Doug Commette, publisher of SprayFoam.com stated, "With our busy traffic season already here, the timing is perfect for our new simpler, cleaner, easrier to navigate design.  We have also built in a lot of brand/display enhancements to our advertisers as well."

The home page features the same content as the old site, in a redesigned interface to improve navigation. A left-column menu provides quick links to major informational resources on the site, including directory listings for contractors and suppliers. Further down the home page content is divided by section: announcements, promotional offers, classifieds, job listings, and so on. All of these features are offered for free to SprayFoam.com members and advertisers. With the new design, the most current posts and spray foam product information can now be viewed easier than ever by potential customers or industry leaders. 

Most notably for SprayFoam.com advertisers, the display ads for Site Sponsors has been enhanced and positioned more prominently on the home page. The scrolling list constantly displays the coveted sponsor ads "above the fold" on the home page of SprayFoam.com. Furthermore, the sponsor list is displayed twice: once in the top third of the Web page, and again at the bottom. That is twice the exposure as previous sponsor displays. 

Situated most front and center is the SprayFoam.com daily news articles where we post all the spray foam industry news daily. Spray Foam industry news and stories are consistently picked up by Google News, providing major visibility for the spray foam industry and for individual companies. To be included in SprayFoam.com’s news portal, please send along any press releases or company news to the website's managing editor, grace@sprayfoam.com